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The Ultimate Guide to Picking the Perfect Bath Towels for Your Business

The Ultimate Guide to Picking the Perfect Bath Towels for Your Business

Whether you manage a bustling hotel, operate a luxurious spa, or oversee a healthcare facility, one thing remains certain: the importance of quality bath towels. Bath towels serve more than just functional utility; they add to the overall experience of your clientele. Imagine stepping out of a relaxing shower only to be greeted by a harsh, non-absorbent towel. Not quite the experience you would want for your guests, right?

Our mission is to offer a diverse range of bath towels, ensuring comfort, hygiene, and durability. Featuring renowned brands such as  Monarch Brands, Ganesh Mills, and 1888 Mills, we cater to each establishment's specific needs. But how do you choose the right towel for your needs? This article acts as a comprehensive guide to commercial bath towels, providing answers to frequently asked questions and advice on making the right choice.

Frequently Asked Questions About Commercial Bath Towels

What is the most absorbent material for a bath towel? 

The most absorbent material for a bath towel is typically 100% cotton. But not just any cotton, especially long-staple or Pima cotton. This type of cotton has extra-long fibers, which ensures superior absorbency and softness, making them perfect for bath towels. They can drink up a large amount of water and dry quite quickly. Another stellar performer in absorbency is Turkish cotton, often used for luxury bath towels. It combines the perfect trio of absorbency, durability, and plushness. Microfiber towels, as well, are known for their high absorbency, although they may not offer the plush feel of high-quality cotton towels. Remember, absorbency is not only about the material of the towel but also its thickness or GSM (grams per square meter). The more the GSM, the denser and more absorbent the towel will be. 

What is a good GSM for a bath towel?

GSM, short for grams per square meter, is used to measure the density of a towel. It can significantly influence a towel's absorbency, thickness, and even its drying time. 

For bath towels, a good GSM typically falls within the 500 to 700 range. Towels within this range feel plush, highly absorbent, and luxurious. Specifically, bath towels with a GSM between 500 and 600 offer a sweet spot of lightness and good absorbency. They are great for everyday use and dry quite fast. 

For those seeking a spa-like experience, towels within the 600 to 700 GSM range are perfect. They offer maximum plushness and absorbency, although they might take longer to dry. However, remember that the 'perfect GSM' can differ among individuals. While some would love a quick-drying towel (lower GSM), others might prioritize softness and absorbency (higher GSM). 

Hotel Towels

How many towels should I buy for my hotel? 

The perfect number of towels for your hotel hinges on various factors, including room numbers, the frequency of your laundry service, average occupancy rate, and your specific requirements and policies. 

Generally, it's advisable to have at least three sets of towels per room, with each set composed of a bath towel, a hand towel, and a face towel. This allows one set to be in use, one in laundry, and a spare set readily available. 

However, if luxury and high-quality service are your selling points, you might want to consider having more towels on hand, with some hotels opting for up to five sets of towels per room. 

Also, it's always a good idea to have an extra stash of towels for unexpected scenarios like laundry delays, sudden surges in bookings, or increased towel requests from guests. An extra 10% to 20% supply over your calculated needs should suffice. 

So, if you have a 100-room hotel and follow the three-sets rule, you would need at least 300 sets of towels, or up to 500 sets for a more luxurious provision. Adding an additional 10% to 20% for contingencies would mean keeping between 330 and 600 sets of towels in total. Please remember, this is a general guideline and you should adjust quantities based on your hotel's specific needs and experiences. 

Pool Towels

Can I purchase bath towels in different colors? 

Absolutely! The color of your bath towels can significantly contribute to your establishment's aesthetic appeal and branding. Picture it this way, neutral shades like white or cream might be perfect for creating a serene and minimalist environment. On the other hand, if you want to infuse some vibrancy into the space, colors like green or red might be your best bet. 

At Zogics, we offer a variety of  bath towels in multiple colors to cater to your unique needs. 

What is the average lifespan of a bath towel? 

A bath towel's lifespan is influenced by several factors, including the quality of the material, how often it's used, the method of laundering, and overall maintenance. On average, a good quality bath towel with regular use can last anywhere between 1 to 2 years. 

It's crucial to adhere to the care instructions to maintain the longevity of your towel. This includes washing your towels separately, using a gentle cycle, avoiding harsh chemicals or fabric softeners, and allowing them to dry thoroughly to prevent mildew. 

It might be time to replace your towel if you notice noticeable thinning, loss of absorbency, or the towel retains odors even after washing. Investing in high-quality bath towels, like those we offer at Zogics, can provide a superior guest experience and save money in the long run by reducing the frequency of replacement. 

Bulk Laundry Detergent

How do I properly launder my bath towels? 

Correct laundering practices can enhance the life and performance of your bath towels. Here are some steps to follow: 

1. Separate towels by color: Sort your towels by color to prevent color bleeding. 

2. Avoid overcrowding the washing machine: Overloading can prevent your towels from getting thoroughly cleaned, and it can also induce excess friction, leading to quicker wear and tear.

3. Choose the right detergent: A mild detergent, like our Zogics EcoPro, is a great option for cleaning bath towels. Using too much detergent or harsh detergents can affect the towel's absorbency.

4.  Avoid fabric softeners: While fabric softeners can make towels feel soft, they also leave a waxy residue that reduces a towel's absorbency. If you must use a softener, use it sparingly and not in every wash.

5.  Use warm or hot water: Warm or hot water can be more effective in removing oils and bacteria from the towels. However, always check the care label on your towels before choosing the water temperature.

6. Dry towels thoroughly: Ensure your towels are completely dry before storing them to prevent mildew growth. If you're using a tumble dryer, consider using dryer balls to help fluff the towels and speed up the drying process. Avoid high heat as it can damage the fibers and reduce the lifespan of your towels. 

What are the most popular sizes for bath towels?

Bath towels come in various sizes to cater to different needs. The standard bath towel typically measures about 27" x 52". Perfect for drying off an adult body efficiently after a bath or shower.

For those seeking a plush and luxurious bathing experience, bath sheets are a perfect choice. Bath sheets are larger than standard bath towels, typically measuring about 35" x 60". This larger size offers better coverage and superior absorbency.


From the functional aspects such as size, GSM, and absorbency, to aesthetic considerations like color, the world of commercial bath towels is vast. Whether you’re purchasing for a large hotel, a luxurious spa or a healthcare facility, it’s essential to make informed choices. By equipping yourself with the right knowledge, you can ensure your choice of bath towels aligns perfectly with your establishment's unique needs and standards. Here’s to a superior bathing experience for your guests!

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